Our fees

It is often the effect of small yet significant meeting, occurrences and sometimes the everyday which changes our direction of travel.

For many years, I had been a technical consultant and latterly an Investment Specialist for one of UK largest product providers.

I was proud of the work I did, and very much a woman in a man’s world, but I never put a great deal of store in this, as I always believe it is about the right person for a job irrespective of their gender.

The thing which did trouble me though was the casual attitude some of the advisers had towards their clients. Some even thought it was a ‘laugh’ or a ‘game’ in terms of advising people on their future. It did amaze me how trusting people can be with someone their barely know.

I moved on and joined a discretionary fund management company.

Sadly, after only 18 months the entire team was made redundant.

The whole process was quite surreal, my line manager invited me to afternoon tea at the Savoy hotel in London and told me to look for another job, and advised me we would receive a call to be invited to London for the official announcement of the redundancy.

The phone call came, and I arrived at the train station in Birmingham, without a ticket as my train which got me there was late.

I sat down in First Class rather flustered and got my book and purse at the ready.

Looking around the carriage and across the aisle from my seat was Richard Branson.

Yes, Richard Branson.

It was funny to observe the person who was with him, as he was a Government official (or mandarin as they are often referred to), and clearly trying very hard to emulate Mr Branson, he wasn’t wearing a tie and hanging onto his every word.

Obviously, wanting to play it cool, I buried myself in my book.

Suddenly, Mr Branson, lent over to me and asked me what I thought of John Reid the then Health Secretary. The reason being, there was a great push towards integrating the private sector health to help the National Health Service.

To which I answered:

‘Well Mr Branson, he seems to rather like having his photograph taken a lot’.

Mr Branson, ‘oh, but so do I like having my photograph taken’.

Me, ‘Ah yes but some faces are far nicer than others to have their photos taken’.

Mr Branson was rather amused by this.

He asked me why I was going to London and explained I was going to be made redundant but I had a plan already to set up my own business advising clients about their pensions and investments.

The rest of the train journey was a delight.

Every train employee who came pas him was asked what they liked and disliked about working for Virgin Trains and when the ticket inspector came along he even paid for my ticket.

When the end of the journey came I shook his hand and Mr Branson handed me a note which I still have today framed in my office.

It says:

‘Welcome to the world of the entrepreneur, good luck with your business’.

The rest as they say is history.

After the train journey and redundancy, I set about starting my business.

I had no clients, no office, no team to help.

I had a beautiful AGA in the kitchen and a very small upstairs room to set up 2 small desks.

During my time at Scottish Equitable, they had trained me very well in how to communicate complicated concepts and products into practical solutions.

By talking to many professional people, I joined local Chambers of Commerce, business clubs and the like and offered training to the teams of mostly lawyers in what they needed to know about pensions for their divorcing clients.

I invited them to contact me with any questions which then often followed with a client who was in need of help.

It is fair to say most of our divorced clients are ladies as their ex-husbands were the ones with the pensions and investments and often had not been included in any of the decisions in their financial affairs.

The ladies wanted to be heard and to have things explained to them in a way they could understand and to give them some freedom, meaning and direction to their lives. Remember, they had been rejected by their ex-husbands, more often than not by a ‘younger model’.

I made it my mission to help and care for these ladies and to make them feel worthwhile again.

The way my mind operates in the world of advising people on their finances has always been to organise their monies in exactly the same way as I do for my own family.

At the same time, I wanted to and have created a truly family feel to the business.

Whenever clients ring in, within a couple of sentences the team know exactly who they are talking to.

My Experience – 39 years Financial Services experience in local Independent Advisor practices with 5 staff to national firms employing over 200 advisors and managing assets in excess of £50 billion.

I have undertaken most back-office roles from administration, technical support and management before becoming an Independent Financial Advisor 22 years ago.

The variety of clients I’ve helped

My experience has developed advising both individual and corporate clients.

In the case of corporate clients, I have looked after both small family to multi-million pound businesses.

Advising both the directors on a personal basis and at a corporate level in connection with the benefits provided to the employees.

This includes Defined Benefit and Money Purchase pension schemes and Group Risk such as death in service and income protection.

Individual client experience includes pre, at and post-retirement planning using cashflow modelling.

I have known many of my clients for 30+ years and am lucky to call a few good friends.

Investment experience and analysis

Prior to my career in financial services, I spent two years at technical college undertaking A levels in Engineering, I still have an engineer’s brain!

A lifelong interest in mathematics and since the mid 1980’s spreadsheets (Supercalc 3) has served me well when working with the Oaklands Wealth investment committee in the area of fund analysis and construction of client portfolio.

Having worked in the industry so long and helped clients navigate multiple changes in legislation of the years, I have retained knowledge from the 1980’s which younger advisors would not know.

From my early years administration experience, I have an acute attention to detail, always an advantage!

Why clients feel comfortable with me

Clients see me as someone who is genuine and trustworthy, easily approachable and who can relate to their own personal circumstances in a compassionate way.

Potential clients are quickly put at ease due to my approachable nature combined with my years of experience and technical knowledge.

Clients reflect that we build a good rapport quickly and with a vast number of interests outside work such as gym, cars, travelling and food and drink, we usually have common interests.

My motivations to help clients with retirement / investment

There is no greater satisfaction than helping a client achieve their goals, be it retiring early, helping their children financially or keeping their tax bill low!

Where my motivations and characteristics come from

From my upbringing.

I inherited my father’s punctuality. This was probably due to his Military Police background.

I am conscientious about every aspect of my work, very principled, acting with integrity all the time.  In the words of C. S. Lewis, “doing the right thing, even when no one is watching”.

If I were a prospective client, why should I trust you with my money?

I am a people person, the genuine article, passionate about the job I do, my sole goal being to help Oaklands clients.